As smartphones are increasing in popularity, more website owners are realising they need to prepare their site for mobile viewing.
Code Code Code
As with any website design, it's important the code follows all of the usual standards and is clean and neat. As long as you comply by the coding standards, you should be able to implement code to make mobile-viewing enjoyable for the user.
Going Mobile
If you don't have the time, budget or resources to hire a mobile app development company you can follow some simple standard code that will tailor your website to most mobile devices and platforms. The secret ingredient is WCAG AA, which set the level of code and design compliance a site needs to follow to meet the needs of all types of user.
This standard guides your website design so your site is not dependent on your device functionality or the user's ability to find non-standard indicators.
Examples of these coding standards include image alt text so the user is greeted with a description of the image before it loads, and contrast ratios, which set the colours to proper contrast ratios so all text can be easily seen on the site. Applying by these standards is essential if you want your website to be accessible and user-friendly. And Google loves user-friendly sites!
Complying by the standard HTML, CSS and WCAG AA is not enough to make websites completely optimised for mobile, but if you don't have the time or budget to hire experienced Android or iPhone app development companies then applying this code will help your site when it appears on mobile or tablet devices.
Ditch the mobile subdomain
If you are using a separate URL for mobile usually M.company.com then it's time to start phasing this out and just using your original URL (company.com). This can be implemented through Responsive Design, a clever new way to optimise a website for mobile, which will adapt to any platform and any device.
As more devices are introduced, new code will be created accordingly, so developers will only need to make minor changes to code and it will adapt to any new devices on the market.
Responsive design will alter the layout and display of websites based on what device it is presented on.
Nowadays smartphones are increasing in popularity and in variety so it's time to ditchy the mobile subdomain and keep everything on your main URL - this is to make development more efficient, as well as usability.
Clair O'Hara is writing on behalf of Mubaloo, a mobile app development company who specialise in Android and iPhone app development for large brands and corporations.
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